Tourism Malaysia makes its mark on the Tehran World Tourism Exhibition

Tourism Malaysia marked its 15th consecutive participation on the Tehran World Tourism Exhibition (TITE) 2025 in Iran from eleventh to 14th February. 

With a transparent focal point on bettering tourism promotions, this initiative sought to construct precious trade partnerships and collaborations all through the area.

Tourism Malaysia took this actual alternative to advertise its Consult with Malaysia Yr 2026 (VM2026) marketing campaign which showcases the rustic’s colourful sights, distinctive cultural heritage, and various tourism choices to the Iranian target market.

All through the four-day exhibition, Tourism Malaysia engaged in strategic networking classes with Iranian trip professionals, execs, and key trade avid gamers from the tourism and hospitality sectors.

A pavilion for promotion

Tourism Malaysia highlighted its presence thru a devoted pavilion that includes 9 cubicles webhosting outstanding companions that integrated excursion operators, inns/lodges, state tourism our bodies, and airways. 

Amongst the ones in attendance had been BetterBooking Commute & Excursion, Gulliver Excursions & Commute, Pearl Island Vacation Commute Company, Toranj Excursion & Commute, Royale Chulan Motels & Accommodations, Ion Majestic Hospitality, Landscape Langkawi SkyCab, and the Langkawi Building Authority (LADA).

The exhibition introduced Iranian visitors with a number of sexy locations comparable to Kuala Lumpur, Genting Highlands, Langkawi and Penang. 

Those choices had been adapted to fit numerous marketplace segments, together with retail, theme parks, and family-oriented actions.

Lively promotion

At the side of the TITE, Tourism Malaysia additionally organised a Gross sales Undertaking to 3 towns, beginning in Shiraz, then transferring directly to Isfahan and Tehran.

This enabled delegates to actively take part in trip marts for each and every town in showcasing Malaysia’s numerous tourism merchandise.

The tourism board additionally held centered tourism shows and media meetings to interact native tourism with media communities, culminating in a dinner that featured a video presentation shooting the essence of the Malaysia Actually Asia thematic. 

Those engagements equipped precious insights into Malaysia’s colourful tourism trade because it prepares for Consult with Malaysia Yr 2026.