The publish Sierra Leone and UN Tourism sign up for forces to host Ladies in Tourism Regional Congress gave the impression first on TD (Shuttle Day-to-day Media) Shuttle Day-to-day Media.
The Ministry of Tourism and Cultural Affairs of the Republic of Sierra Leone, in collaboration with UN Tourism, proclaims the Ladies in Tourism Regional Congress, a pivotal three-day tournament aimed toward reshaping the tourism panorama and alternatives for African females via enhanced training, technological innovation, and progressed finance get admission to.
Ladies make up 54% of the worldwide tourism group of workers and 70% in Africa, but they regularly occupy lower-skilled, underpaid, and casual positions. Consistent with UN Ladies, females adopt 2.5 occasions extra unpaid family and care paintings than males, considerably proscribing their monetary independence and alternatives to thrive. Regardless of their robust presence within the tourism {industry}, best 25% of decision-making roles are held via females, and the gender hole widens as one appears up the management ladder. Those statistics expose the urgent boundaries females face, together with limited get admission to to finance, markets, generation, training, and coaching, additional compounded via discriminatory rules and societal norms that hinder their development.
To handle those demanding situations, and in step with SDG 5 and the UN Tourism Time table for Africa – Tourism for Inclusive Expansion, spearheaded via the UN Tourism Secretary-Normal, the Sierra Leone Ministry of Tourism & Cultural Affairs (MTCA) will host the inaugural Ladies in Tourism Regional Congress in Freetown, from 29 to 31 October 2024. Underneath the visionary management of Nabeela Farida Tunis, the development will transcend empowerment to equip females with actionable insights, multi-faceted strengthen, and equitable alternatives. Core priorities come with advancing mentorship and training tasks, selling technological innovation, and bettering get admission to to monetary sources, whilst advocating for gender-responsive insurance policies to propel females into management positions.
This Congress comes at a the most important time, aligning with Sierra Leone’s newly introduced 10-year Nationwide Strategic Tourism Plan, which emphasizes inclusivity via its “Tourism for All” marketing campaign. By means of harnessing the entire doable of girls, Sierra Leone seeks to beef up its rising tourism {industry} and foster a extra equitable long term for all.
Using Training and Technological Innovation
The Congress will function dynamic panel discussions, show off private trips and a success women-led tasks, and spotlight very best practices and confirmed methods to triumph over disparities. Mavens will speak about the ability of mentorship and training in advancing females’s careers, together with specialised coaching programmes that support management and industry-specific abilities. In parallel, generation and innovation will take middle level as a key enabler for industry enlargement. Ladies in tourism will probably be inspired to include state-of-the-art virtual equipment and acquire experience in spaces equivalent to virtual advertising and information analytics, fostering a tradition of innovation and positioning women-led companies for luck in a fast-changing marketplace.
Technical Workshop on Finance Get admission to
At the sideline of the Congress, a technical workshop on finance get admission to will empower females marketers, managers and leaders of tourism companies, representatives from women-led NGOs, and govt officers all in favour of tourism and financial construction, via improving their monetary literacy and get admission to to capital. Key subjects will come with securing microfinance and small industry loans, crafting successful industry plans, and creating tough monetary methods. The workshop will even sharpen members’ pitching abilities and skills to construct robust investor relationships, therefore equipping women-led companies for long-term enlargement and sustainability.
The Ladies in Tourism Regional Congress will convey in combination females Ministers and key {industry} leaders, along females marketers, artisans, artists and performers, who shape integral a part of the tourism price chain. Delegates will give you the chance to immerse themselves in Freetown’s colourful tradition and heritage, with native craft presentations and a full of life open-air carnival to conclude the Congress. This birthday party will emphasize the necessary function of cultural and inventive industries in enriching the tourism sector and empowering females.
The publish Sierra Leone and UN Tourism sign up for forces to host Ladies in Tourism Regional Congress gave the impression first on Shuttle Day-to-day Media.
