In spite of regional variations, efficiency in France’s accommodation business stayed sturdy via February. Expansion got here no longer best from emerging customer numbers but in addition from a hectic time table of calendar of occasions together with meetings, sports activities, and humanities gala’s. Nationwide information displays total growth in comparison to closing 12 months’s figures. Nonetheless, positive spaces and varieties of motels did a lot better than others. The replace comes from In Extenso’s contemporary research all in favour of trip, tradition, and lodging sectors.
Nationwide Efficiency Remains Robust
All over February, motels around the nation stuffed 55% in their rooms, one % upper than the degrees noticed in early 2025. Income in line with to be had room hit €107 sooner than tax, reflecting a slight climb of one%. In the meantime, an alternate RevPAR determine climbed extra noticeably – by means of 2% – achieving €59 internet of VAT. Throughout January and February of 2026, reasonable efficiency settled at €58 in line with to be had room except for VAT, matching closing 12 months’s enlargement tempo at +2%.
In spite of stable development pushed by means of emerging client passion at the side of a packed calendar of occasions, demanding situations stay. Nonetheless, international political tensions form prerequisites beneath which the business will have to adapt.
Paris and Île de France Are on the Leading edge
Paris and within reach spaces beat the rustic’s total efficiency closing month. A upward push of five % introduced the town’s February RevPAR to €141 sooner than tax. That upward development got here no longer simply from extra visitors, but in addition steeper room charges – particularly visual in somewhat priced motels. Upper call for paired with pricing energy driven effects past prior ranges.
A various lineup of occasions drove forged effects by means of combining company trip with holiday remains – Wine Paris & Vinexpo, the Six International locations fit sequence, Valentine’s Day, along Chinese language New Yr festivities performed key roles. €151 in mixed RevPAR for January and February, no longer counting VAT, marked a 6 % upward push, highlighting Paris as a number one international draw. But results throughout Île-de-France total confirmed much less consistency.
Combined Results by means of Area
February painted a various scene past Paris and the French Riviera. Round part of to be had rooms had been occupied, on reasonable. Room costs remained solid, ticking alongside at €84 sooner than tax. What lifted efficiency? Robust leads to upper-tier motels. Their income in line with room rose by means of 3%. By contrast, less expensive choices persisted to fight. Marketplace prerequisites there confirmed little growth.
In spite of tough climate hitting many beach spots – particularly around the southwest and portions of the Mediterranean outdoor the Riviera – RevPAR fell 8 % there. Puts like Marseille and zones close to Biarritz took a tougher hit than others. Nonetheless, positive cities noticed positive aspects because of happenings inside their borders: Lille drew power from arts and sports activities gatherings. In the meantime, Montpellier were given a boost when the Open Occitanie tennis tournament got here again into play. Even so, those wallet of energy did little to stability out wider gaps throughout areas.
French Riviera Sees Robust Restoration
Some of the brighter spots closing month got here from the French Riviera. Up by means of 4 share issues, occupancy hit 53%. Charges rose 5 %, touchdown at €107 an afternoon sooner than tax. In consequence, income in line with to be had room jumped 9 %, hitting €56 internet of VAT.
This restoration won momentum from a packed calendar of occasions, significantly in Cannes – house to MIDEM, IPEM Wealth, the International AI Cannes Competition, along the World Video games Competition. Occupancy climbed there, pushed by means of those attracts, whilst Great noticed boosts too: its Carnival and the Monte Carlo Rally pulled visitors, principally into mid-tier and top rate lodging. A slowdown emerged best amongst top-end homes, the place steep price hikes will have slowed bookings.
City Properties Hang Stable
Balance held throughout the city housing marketplace. A two-point carry driven occupancy to 64%, but reasonable source of revenue in line with evening dipped rather by means of one %, settling at €76 sooner than tax; even so, income in line with to be had unit edged up 1% to €49 except for VAT. Expansion right here leaned closely on efficiency throughout Île-de-France, the place returns climbed 3 %. In other places, results break up – some zones weakened, in particular towns with average pricing, their figures shedding.
French Resort Sector Outlook
Spring brings stable call for into the French lodge sector, fueling momentum along a packed calendar of occasions. Even though Paris and the Riviera lead with sturdy effects, lesser-performing spaces face demanding situations with out supportive environments or centered efforts. In the back of the scenes, international tensions persist – requiring motels in all places to stick versatile, alter charges properly. Expansion hinges much less on extensive developments, extra on how temporarily companies reply amid transferring pressures.
