Comcast has introduced the second one location for Common Horror Unleashed, the brand new year-round leisure revel in that’s mainly an everlasting Halloween Horror Nights, sooner than the primary has even opened! This publish stocks information about the brand new HHN-like appeal–plus our statement about viability, comparability to DisneyQuest, and extra.
The second one location for Common Horror Unleashed might be an indoor venue in Chicago, selected for its massive inhabitants and recognition as one of the most nation’s main locations for tourism & leisure. The impending venue might be positioned on Chicago Street on the former Tribune Distribution Middle, located between the River North and West The town districts.
Horror Unleashed will mark Common’s first branded revel in within the Midwest. Increasing the Common Horror Unleashed logo, the corporate’s immersive horror leisure revel in, is reportedly a key pillar of Common’s broader enlargement technique to achieve new audiences, in new markets, via new and authentic ideas.
“Common Horror Unleashed delivers on our promise to create extremely immersive and terrifying horror reports that hook up with lovers year-round,” stated Web page Thompson, President, New Ventures, Common Locations & Reports.
“We’re excited to carry this daring thought to existence in Chicago, a town recognized for its colourful tradition. We’re thankful for the town’s enhance as we convert this dormant website into a singular appeal that showcases our storytelling experience and talent to ship thoughts blowing reports that shatter visitor expectancies.”
“We’re extremely joyful to welcome Common Horror Unleashed to the Town of Chicago,” Chicago Mayor Brandon Johnson stated in a observation to NBC 5 Chicago. “That is precisely the type of ingenious, high-impact funding we’re operating to draw—person who brings new existence to a vacant website, creates loads of jobs, and cements Chicago as a must-visit vacation spot for leisure tourism.”
In step with the town, the revel in is predicted to generate greater than $1 billion in financial impression for the town, at the side of greater than 400 everlasting jobs, together with scareactors, makeup artists, prosthetic artists and extra.
“Common’s determination to make this sort of important funding in Illinois is a testomony to the state’s unrivaled leisure sector, famend body of workers and robust infrastructure,” Illinois Gov. J.B. Pritzker stated in a observation.
“Common opting for Illinois didn’t occur accidentally—we had been proud to enhance this venture via our EDGE incentive program, which has helped reinforce a favorable trade local weather that attracts world-class corporations to the state. I look ahead to seeing this iconic logo come to existence alongside the Chicago River because it creates loads of jobs and generates greater than $1 billion in financial impression.”
Development on Common Horror Unleashed is predicted to start in early 2026, in step with the Town of Chicago, following design finalization and allowing. The Midwestern outpost of Common Horror Unleashed is slated to open in 2027. Right here’s thought artwork launched by means of Comcast for Common Horror Unleashed in Chicago:
Horror Unleashed combines Common’s experience within the horror style with next-level storytelling to ship a memorable visitor revel in. The year-round thought will ship immersive, horror-centric leisure that is going past the theme parks, bringing distinctive environments and scares to visitors. The horror can even lengthen to the meals and beverage choices, with themed craft cocktails and bites, in addition to a retail location with distinctive collectible products and extra.
The announcement comes at the heels of alternative key tendencies for Common Locations & Reports, together with the hot opening of Epic Universe at Common Orlando Lodge, the primary Common Horror Unleashed Las Vegas that opens in August 2025, the 2026 release of Common Youngsters Lodge in Frisco, Texas, and plans for a brand new theme park and lodge in the UK — Common’s first in Europe, slated to open in 2031.
The primary Common Horror Unleashed location was once introduced in January 2023 and is ready to open later this 12 months in Las Vegas on August 14, 2025. Tickets for Common Horror Unleashed Las Vegas are actually on sale now at UniversalHorrorUnleashed.com.
Our Observation
It’s unexpected and reassuring that Common is already greenlighting a sequel to Horror Unleashed even sooner than the Las Vegas location has opened. This means a excessive level of self belief within the venture, like when a tv display will get picked up for its subsequent season sooner than the former one has even debuted. That makes me, as a viewer, extra prone to observe as I realize it’s prone to be just right (and warranted to not finish on an unresolved cliffhanger–however that’s now not truly related right here).
Tickets for Common Horror Unleashed in Las Vegas went on sale again in mid-February, so the corporate would have a number of months of gross sales information to enhance this determination. Nonetheless, this stuff don’t occur in a single day, so the Common Horror Unleashed location in Chicago has most certainly been within the works since a minimum of round that point.
One solely reasonable chance is that Common at all times supposed upon opening a couple of places of Horror Unleashed, and that they’re essential (or a minimum of desired) to dilute building prices. I’m quite skeptical of that rationalization. This isn’t like Jollywood Nights or every other single-site tournament that advantages from that form of scaling. I’d danger a bet that the most important prices listed below are the bodily venue and running prices.
Given how smartly the Halloween Horror Nights logo travels, I in reality wouldn’t be shocked if there’s just a little overlap between the ideas within the Las Vegas location and the Chicago one. Engaging the diehard lovers to go to each branches would possibly outweigh the financial savings in cloning the idea that. I don’t truly know, although–I don’t purport to be knowledgeable in this.
I point out all of this as it’s now not a foregone conclusion that Common Horror Unleashed goes to be a good fortune. It’s simple to take a look at price ticket costs for the Las Vegas location and conclude that Common goes to make a ton of cash; it’s simply as simple to conclude that they want the ones costs to hide prices, and it’s going to be arduous to deal with that momentum.
It’ll be attention-grabbing to look whether or not Chicago is kind of viable of a location than Las Vegas. At the one hand, there isn’t the similar secure move of visitors and conference cliente. Then again, there’s so much much less pageant for leisure eyeballs and greenbacks. This isn’t to mention Chicago is missing for issues to do. On the contrary, it’s considered one of The us’s few “actual” towns, and there are numerous choices.
Frankly, I want this selection existed again after we had been in faculty. As an alternative, we noticed numerous Cubs, White Sox, Blackhawks and Bulls video games (now not the Bears–too dear and I hate the Bears). We additionally went to 2d Town steadily, museums every now and then, and ate ceaselessly (the 2 primary meals teams–Portillo’s and pizza).
If this existed then, we might’ve added Common Horror Unleashed to the common rotation. I’m positive numerous other folks our age would’ve executed likewise, as would vacationers to the town. Chicago additionally does numerous conference trade, however that is truly a long way from McCormick Position.
It’s value stating that Disney attempted a regional park thought in Chicago…and failed miserably. Along with Walt Disney International, there was once a DisneyQuest in Chicago and it was once short-lived, final in 2001 (pre-9/11) after simplest being open a pair years. Not like the Walt Disney International location, that was once now not extraordinarily dated at its death. The timeline could also be eerily equivalent, with Disney greenlighting the second one DisneyQuest sooner than the primary had even opened.
Chicago has additionally observed a ton of amusement parks and themed venues (eating places and reports) come and shut through the years. Up to I like Chicago, I’m now not positive if it’s where I’d goal for a tourist-dependent and dear vacation spot like this. Different primary Midwestern towns a little farther to the south, and even New York, look like awesome alternatives. However on the other hand, I’m only a dude with a weblog who can write no matter.
Possibly, Common has precise pros who do feasibility research and different research to resolve the viability of a location; they most certainly dominated out the choices and arrived on Chicago for just right reason why (expectantly now not only a tax incentive). It’s additionally most certainly honest to mention that Disney did the similar with DisneyQuest, as did the numerous corporations that experience shuttered their very own themed leisure venues in Chicagoland through the years.
It’s now not simply DisneyQuest that struggled. Even highly-regarded regional parks and leisure reports have struggled, and it’s an infamously tough marketplace to crack. It nonetheless pains me that I by no means were given to do Superstar Trek: The Revel in. The Void was once numerous a laugh, broadly praised, and had nice places…till it went belly-up.
Essential darling Meow Wolf enjoys a cult following, nevertheless it’s reportedly slashing body of workers. Area15 cancelled its plans for an Orlando outpost. It’s been radio silence from Level99 at Walt Disney International since that announcement, which doesn’t essentially imply anything else (3rd celebration tasks don’t get the similar breathless updates as Disney-owned ones), however it’s somewhat relating to in gentle of the foregoing.
My worry is that there was once numerous frothiness concerning the viability of regional parks and leisure revel in popping out of COVID, and several other corporations mistook pent-up call for for the brand new customary. As america now settles into what precise call for seems like for trip and recreational, there could be additional contraction of the marketplace for such reports. Right here’s hoping we’re fallacious about that, although.
In the end, it’ll be attention-grabbing to look the long-term call for for Common Horror Unleashed. With the secure move of visitors, conventioneers and scholars, there’s most certainly the marketplace for this sort of factor in Chicago. The demographics most certainly aren’t as favorable as in Las Vegas, however the pageant additionally isn’t as fierce.
There’s additionally the truth that Common Horror Unleashed isn’t reasonable by means of experiential leisure requirements. Certain, it’ll be inexpensive than seeing Caleb Williams flop and Ben Johnson turn out he’s now not Mr. Galaxy Mind, nevertheless it gained’t be more economical than 2d Town or numerous different choices in Chicago. (Did I point out that I hate the Bears?!)
Regardless, Common Horror Unleashed is but any other instance of Common doing one thing new and bold because it appears to be like to develop its footprint within the sights business. Whilst a number of ideas like this have failed through the years, expectantly this isn’t considered one of them. Each the Common and Halloween Horror Nights manufacturers are extremely robust, and the latter will have to trip smartly outdoor of Hollywood and Orlando.
My hope is that Common swings for the fences with this and shakes up its HHN formulation. However truthfully, I’ll be lovely happy even with a extra everlasting and high-budget model of Halloween Horror Nights. One of the contemporary properties that experience obviously had “Netflix cash” were out of the ordinary from a themed design standpoint, and I look ahead to seeing what Common Ingenious can do when given the sources.
Even supposing you couldn’t care much less about Common Horror Unleashed (and I do know that’s a lot of you), we will have to all be cheering for it to figure out. If this or the kiddie park in Texas finally end up being destroy successes, that can nearly definitely lead to Disney taking a recent take a look at the regional park or leisure thought. It’s not likely we’ll see DisneyQuest 2.0 or Disney’s The us, however shall we in any case get one thing within the Midwest or Northeast or Heartland!
YOUR THOUGHTS
What do you bring to mind Common Horror Unleashed coming to Chicago? Are you excited for this everlasting horror appeal within the Midwest? Suppose this might be a good fortune–very similar to Halloween Horror Nights? Do you want to look Common Ingenious push the envelope with this, or keep on with the attempted and true formulation of HHN, however with higher polish? Do you settle or disagree with our statement? Any questions we will will let you resolution? Listening to your comments–even while you disagree with us–is each attention-grabbing to us and useful to different readers, so please proportion your ideas under within the feedback!
Comcast has introduced the second one location for Common Horror Unleashed, the brand new year-round leisure revel in that’s mainly an everlasting Halloween Horror Nights, sooner than the primary has even opened! This publish stocks information about the brand new HHN-like appeal–plus our statement about viability, comparability to DisneyQuest, and extra.
The second one location for Common Horror Unleashed might be an indoor venue in Chicago, selected for its massive inhabitants and recognition as one of the most nation’s main locations for tourism & leisure. The impending venue might be positioned on Chicago Street on the former Tribune Distribution Middle, located between the River North and West The town districts.
Horror Unleashed will mark Common’s first branded revel in within the Midwest. Increasing the Common Horror Unleashed logo, the corporate’s immersive horror leisure revel in, is reportedly a key pillar of Common’s broader enlargement technique to achieve new audiences, in new markets, via new and authentic ideas.
“Common Horror Unleashed delivers on our promise to create extremely immersive and terrifying horror reports that hook up with lovers year-round,” stated Web page Thompson, President, New Ventures, Common Locations & Reports.
“We’re excited to carry this daring thought to existence in Chicago, a town recognized for its colourful tradition. We’re thankful for the town’s enhance as we convert this dormant website into a singular appeal that showcases our storytelling experience and talent to ship thoughts blowing reports that shatter visitor expectancies.”
“We’re extremely joyful to welcome Common Horror Unleashed to the Town of Chicago,” Chicago Mayor Brandon Johnson stated in a observation to NBC 5 Chicago. “That is precisely the type of ingenious, high-impact funding we’re operating to draw—person who brings new existence to a vacant website, creates loads of jobs, and cements Chicago as a must-visit vacation spot for leisure tourism.”
In step with the town, the revel in is predicted to generate greater than $1 billion in financial impression for the town, at the side of greater than 400 everlasting jobs, together with scareactors, makeup artists, prosthetic artists and extra.
“Common’s determination to make this sort of important funding in Illinois is a testomony to the state’s unrivaled leisure sector, famend body of workers and robust infrastructure,” Illinois Gov. J.B. Pritzker stated in a observation.
“Common opting for Illinois didn’t occur accidentally—we had been proud to enhance this venture via our EDGE incentive program, which has helped reinforce a favorable trade local weather that attracts world-class corporations to the state. I look ahead to seeing this iconic logo come to existence alongside the Chicago River because it creates loads of jobs and generates greater than $1 billion in financial impression.”
Development on Common Horror Unleashed is predicted to start in early 2026, in step with the Town of Chicago, following design finalization and allowing. The Midwestern outpost of Common Horror Unleashed is slated to open in 2027. Right here’s thought artwork launched by means of Comcast for Common Horror Unleashed in Chicago:
Horror Unleashed combines Common’s experience within the horror style with next-level storytelling to ship a memorable visitor revel in. The year-round thought will ship immersive, horror-centric leisure that is going past the theme parks, bringing distinctive environments and scares to visitors. The horror can even lengthen to the meals and beverage choices, with themed craft cocktails and bites, in addition to a retail location with distinctive collectible products and extra.
The announcement comes at the heels of alternative key tendencies for Common Locations & Reports, together with the hot opening of Epic Universe at Common Orlando Lodge, the primary Common Horror Unleashed Las Vegas that opens in August 2025, the 2026 release of Common Youngsters Lodge in Frisco, Texas, and plans for a brand new theme park and lodge in the UK — Common’s first in Europe, slated to open in 2031.
The primary Common Horror Unleashed location was once introduced in January 2023 and is ready to open later this 12 months in Las Vegas on August 14, 2025. Tickets for Common Horror Unleashed Las Vegas are actually on sale now at UniversalHorrorUnleashed.com.
Our Observation
It’s unexpected and reassuring that Common is already greenlighting a sequel to Horror Unleashed even sooner than the Las Vegas location has opened. This means a excessive level of self belief within the venture, like when a tv display will get picked up for its subsequent season sooner than the former one has even debuted. That makes me, as a viewer, extra prone to observe as I realize it’s prone to be just right (and warranted to not finish on an unresolved cliffhanger–however that’s now not truly related right here).
Tickets for Common Horror Unleashed in Las Vegas went on sale again in mid-February, so the corporate would have a number of months of gross sales information to enhance this determination. Nonetheless, this stuff don’t occur in a single day, so the Common Horror Unleashed location in Chicago has most certainly been within the works since a minimum of round that point.
One solely reasonable chance is that Common at all times supposed upon opening a couple of places of Horror Unleashed, and that they’re essential (or a minimum of desired) to dilute building prices. I’m quite skeptical of that rationalization. This isn’t like Jollywood Nights or every other single-site tournament that advantages from that form of scaling. I’d danger a bet that the most important prices listed below are the bodily venue and running prices.
Given how smartly the Halloween Horror Nights logo travels, I in reality wouldn’t be shocked if there’s just a little overlap between the ideas within the Las Vegas location and the Chicago one. Engaging the diehard lovers to go to each branches would possibly outweigh the financial savings in cloning the idea that. I don’t truly know, although–I don’t purport to be knowledgeable in this.
I point out all of this as it’s now not a foregone conclusion that Common Horror Unleashed goes to be a good fortune. It’s simple to take a look at price ticket costs for the Las Vegas location and conclude that Common goes to make a ton of cash; it’s simply as simple to conclude that they want the ones costs to hide prices, and it’s going to be arduous to deal with that momentum.
It’ll be attention-grabbing to look whether or not Chicago is kind of viable of a location than Las Vegas. At the one hand, there isn’t the similar secure move of visitors and conference cliente. Then again, there’s so much much less pageant for leisure eyeballs and greenbacks. This isn’t to mention Chicago is missing for issues to do. On the contrary, it’s considered one of The us’s few “actual” towns, and there are numerous choices.
Frankly, I want this selection existed again after we had been in faculty. As an alternative, we noticed numerous Cubs, White Sox, Blackhawks and Bulls video games (now not the Bears–too dear and I hate the Bears). We additionally went to 2d Town steadily, museums every now and then, and ate ceaselessly (the 2 primary meals teams–Portillo’s and pizza).
If this existed then, we might’ve added Common Horror Unleashed to the common rotation. I’m positive numerous other folks our age would’ve executed likewise, as would vacationers to the town. Chicago additionally does numerous conference trade, however that is truly a long way from McCormick Position.
It’s value stating that Disney attempted a regional park thought in Chicago…and failed miserably. Along with Walt Disney International, there was once a DisneyQuest in Chicago and it was once short-lived, final in 2001 (pre-9/11) after simplest being open a pair years. Not like the Walt Disney International location, that was once now not extraordinarily dated at its death. The timeline could also be eerily equivalent, with Disney greenlighting the second one DisneyQuest sooner than the primary had even opened.
Chicago has additionally observed a ton of amusement parks and themed venues (eating places and reports) come and shut through the years. Up to I like Chicago, I’m now not positive if it’s where I’d goal for a tourist-dependent and dear vacation spot like this. Different primary Midwestern towns a little farther to the south, and even New York, look like awesome alternatives. However on the other hand, I’m only a dude with a weblog who can write no matter.
Possibly, Common has precise pros who do feasibility research and different research to resolve the viability of a location; they most certainly dominated out the choices and arrived on Chicago for just right reason why (expectantly now not only a tax incentive). It’s additionally most certainly honest to mention that Disney did the similar with DisneyQuest, as did the numerous corporations that experience shuttered their very own themed leisure venues in Chicagoland through the years.
It’s now not simply DisneyQuest that struggled. Even highly-regarded regional parks and leisure reports have struggled, and it’s an infamously tough marketplace to crack. It nonetheless pains me that I by no means were given to do Superstar Trek: The Revel in. The Void was once numerous a laugh, broadly praised, and had nice places…till it went belly-up.
Essential darling Meow Wolf enjoys a cult following, nevertheless it’s reportedly slashing body of workers. Area15 cancelled its plans for an Orlando outpost. It’s been radio silence from Level99 at Walt Disney International since that announcement, which doesn’t essentially imply anything else (3rd celebration tasks don’t get the similar breathless updates as Disney-owned ones), however it’s somewhat relating to in gentle of the foregoing.
My worry is that there was once numerous frothiness concerning the viability of regional parks and leisure revel in popping out of COVID, and several other corporations mistook pent-up call for for the brand new customary. As america now settles into what precise call for seems like for trip and recreational, there could be additional contraction of the marketplace for such reports. Right here’s hoping we’re fallacious about that, although.
In the end, it’ll be attention-grabbing to look the long-term call for for Common Horror Unleashed. With the secure move of visitors, conventioneers and scholars, there’s most certainly the marketplace for this sort of factor in Chicago. The demographics most certainly aren’t as favorable as in Las Vegas, however the pageant additionally isn’t as fierce.
There’s additionally the truth that Common Horror Unleashed isn’t reasonable by means of experiential leisure requirements. Certain, it’ll be inexpensive than seeing Caleb Williams flop and Ben Johnson turn out he’s now not Mr. Galaxy Mind, nevertheless it gained’t be more economical than 2d Town or numerous different choices in Chicago. (Did I point out that I hate the Bears?!)
Regardless, Common Horror Unleashed is but any other instance of Common doing one thing new and bold because it appears to be like to develop its footprint within the sights business. Whilst a number of ideas like this have failed through the years, expectantly this isn’t considered one of them. Each the Common and Halloween Horror Nights manufacturers are extremely robust, and the latter will have to trip smartly outdoor of Hollywood and Orlando.
My hope is that Common swings for the fences with this and shakes up its HHN formulation. However truthfully, I’ll be lovely happy even with a extra everlasting and high-budget model of Halloween Horror Nights. One of the contemporary properties that experience obviously had “Netflix cash” were out of the ordinary from a themed design standpoint, and I look ahead to seeing what Common Ingenious can do when given the sources.
Even supposing you couldn’t care much less about Common Horror Unleashed (and I do know that’s a lot of you), we will have to all be cheering for it to figure out. If this or the kiddie park in Texas finally end up being destroy successes, that can nearly definitely lead to Disney taking a recent take a look at the regional park or leisure thought. It’s not likely we’ll see DisneyQuest 2.0 or Disney’s The us, however shall we in any case get one thing within the Midwest or Northeast or Heartland!
YOUR THOUGHTS
What do you bring to mind Common Horror Unleashed coming to Chicago? Are you excited for this everlasting horror appeal within the Midwest? Suppose this might be a good fortune–very similar to Halloween Horror Nights? Do you want to look Common Ingenious push the envelope with this, or keep on with the attempted and true formulation of HHN, however with higher polish? Do you settle or disagree with our statement? Any questions we will will let you resolution? Listening to your comments–even while you disagree with us–is each attention-grabbing to us and useful to different readers, so please proportion your ideas under within the feedback!