Cheval Assortment, the UK-based luxurious lodge flats and branded flats corporate with a rising portfolio of houses within the Center East, has been topped Very best Pass-Logo Contribution on the 2026 International Resort Alliance Awards.
International Resort Alliance (GHA) – the sector’s biggest alliance of impartial lodge manufacturers and operator of the award-winning GHA DISCOVERY loyalty programme – recognised Cheval Assortment because the enrolling logo that impressed essentially the most member remains throughout different GHA manufacturers.
Cheval Assortment is the primary serviced condo operator in Europe to sign up for the programme, which has extra individuals in line with room than some other loyalty scheme within the sector. Throughout the first six months, enrolment objectives had been exceeded through 40% with one belongings reaching 500% of its goal. GHA’s benchmark knowledge displays an expected 30% of general income to be member income. Cheval Assortment exceeded GHA’s world same old throughout all alliance manufacturers, completed within the first six months of the programme’s release.
Cheval’s rising Center East portfolio recently accommodates 645 lodge flats and branded flats throughout 5 operational and upcoming houses: Cheval Maison The Palm Dubai, Cheval Maison Expo Town Dubai, Cheval Flats Dubai Islands, Cheval Ladun Dwelling in Riyadh and Cheval Maison Sulaymaniyah, additionally in Riyadh. Extra houses within the area might be introduced quickly.
Mohammed Alawadhi, Managing Director, Cheval Assortment mentioned: “This award is an implausible popularity of the energy of the CHEVAL DISCOVERY partnership and the price that collaboration around the GHA delivers for each visitors and member manufacturers. To be recognised as the emblem that impressed essentially the most member remains throughout different GHA houses is particularly rewarding, because it displays the believe our visitors position in Cheval Assortment and their self belief in exploring the broader GHA portfolio. Loyalty is set developing significant trip reports past a unmarried keep and we’re proud to play a task in using engagement around the partnership whilst proceeding to welcome new and returning visitors to our personal houses.”
GHA CEO Chris Hartley commented: “Congratulations to our winners for his or her remarkable accomplishments. Their achievements exhibit the energy of collaboration and innovation amongst alliance member manufacturers, impressed through a spirit of wholesome festival and very best apply, that continues to power the luck of GHA DISCOVERY and create price for all member manufacturers.”
Cheval’s GHA award comes scorching at the heels of 4 Cheval Assortment houses – together with Cheval Maison The Palm Dubai – receiving the Tripadvisor Traveller’ Selection Award 2026.
In April this 12 months, Cheval Assortment moved into the branded flats sector, debuting within the UAE with Cheval Flats Dubai Islands and briefly adopted through Cheval Flats Knightsbridge Gate in London.
