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Air France-KLM addressing look-to-book volumes with Amadeus tech

admin by admin
December 31, 2025
in Travel News
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Air France-KLM addressing look-to-book volumes with Amadeus tech
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Air France-KLM mentioned it’s been ready to dam 70% of inappropriate
visitors to its device after imposing generation from Amadeus.

The “Complicated Airline Profile” filtering generation, which is
powered by means of gadget finding out, went are living with two airways
in Would possibly. It objectives to lend a hand airways organize seek visitors as New Distribution Capacity (NDC) volumes building up.

“This has enabled us to center of attention at the maximum related
NDC buying groceries requests, ensuing in upper
conversion and decrease device pressure. That implies sharper
efficiency for us, extra significant queries for trip dealers and a smoother
revel in for our vacationers.” says Maxime Boussard, NDC program director at Air France-KLM.  

Amadeus mentioned the answer makes use of gadget finding out algorithms
to clear out inappropriate requests from trip dealers earlier than querying the
airline’s device. It could possibly additionally follow complicated parameters corresponding to fare kind and
day of the week.

The corporate mentioned this implies a considerably decrease
look-to-book (LTB) ratio and no more pressure on airline programs.

Amadeus mentioned the generation is now being deployed around the
airways the use of its NDC resolution.

“On a daily basis, airways are flooded with NDC buying groceries
requests—many inappropriate or just unactionable. This ends up in sub-optimal
processes for each airways and trip dealers and represents a
important value factor for the entire trade. Amadeus Complicated Airline
Profile is helping cope with this problem by means of enabling NDC seek at scale,” mentioned
Delphine Domingues, head of trip distribution product advertising control at Amadeus. 

In its 3rd quarter profits name, Amadeus president and
CEO Luis Maroto said that LTB ratios with NDC have been already a problem
in the case of transaction quantity and one thing which may be exacerbated by means of synthetic
intelligence (AI).

A contemporary article from PhocusWire explored the LTB and AI
factor
in addition to how the generation will also be the treatment. It additionally mentioned the
attainable for fees to be levied for buying groceries.

Sabre additionally highlighted the problem not too long ago, emphasizing the dimensions of the issue in its trip retail traits for 2026.

“Within the Nineties, the common was once round 10:1. Via the top of 2025, it is
estimated it’ll have reached 1,000:1 or upper—and may quickly succeed in
20,000:1 and even 200,000:1 as richer provides and personalization extend
exponentially,” the document mentioned.

The corporate has mentioned clever caching generation with AI to expect call for may well be
the answer.

READ ALSO

Agoda’s Omri Morgenshtern on OTAs transferring up the funnel

UAE-based VBooking lands $5M | PhocusWire


Air France-KLM mentioned it’s been ready to dam 70% of inappropriate
visitors to its device after imposing generation from Amadeus.

The “Complicated Airline Profile” filtering generation, which is
powered by means of gadget finding out, went are living with two airways
in Would possibly. It objectives to lend a hand airways organize seek visitors as New Distribution Capacity (NDC) volumes building up.

“This has enabled us to center of attention at the maximum related
NDC buying groceries requests, ensuing in upper
conversion and decrease device pressure. That implies sharper
efficiency for us, extra significant queries for trip dealers and a smoother
revel in for our vacationers.” says Maxime Boussard, NDC program director at Air France-KLM.  

Amadeus mentioned the answer makes use of gadget finding out algorithms
to clear out inappropriate requests from trip dealers earlier than querying the
airline’s device. It could possibly additionally follow complicated parameters corresponding to fare kind and
day of the week.

The corporate mentioned this implies a considerably decrease
look-to-book (LTB) ratio and no more pressure on airline programs.

Amadeus mentioned the generation is now being deployed around the
airways the use of its NDC resolution.

“On a daily basis, airways are flooded with NDC buying groceries
requests—many inappropriate or just unactionable. This ends up in sub-optimal
processes for each airways and trip dealers and represents a
important value factor for the entire trade. Amadeus Complicated Airline
Profile is helping cope with this problem by means of enabling NDC seek at scale,” mentioned
Delphine Domingues, head of trip distribution product advertising control at Amadeus. 

In its 3rd quarter profits name, Amadeus president and
CEO Luis Maroto said that LTB ratios with NDC have been already a problem
in the case of transaction quantity and one thing which may be exacerbated by means of synthetic
intelligence (AI).

A contemporary article from PhocusWire explored the LTB and AI
factor
in addition to how the generation will also be the treatment. It additionally mentioned the
attainable for fees to be levied for buying groceries.

Sabre additionally highlighted the problem not too long ago, emphasizing the dimensions of the issue in its trip retail traits for 2026.

“Within the Nineties, the common was once round 10:1. Via the top of 2025, it is
estimated it’ll have reached 1,000:1 or upper—and may quickly succeed in
20,000:1 and even 200,000:1 as richer provides and personalization extend
exponentially,” the document mentioned.

The corporate has mentioned clever caching generation with AI to expect call for may well be
the answer.

Tags: AddressingAirAmadeusFranceKLMlooktobookTechvolumes

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