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Yasmin Ikrami says gradual, wide awake trips are redefining luxurious shuttle

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January 9, 2026
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The submit Yasmin Ikrami says gradual, wide awake trips are redefining luxurious shuttle seemed first on TD (Shuttle Day-to-day Media) Shuttle Day-to-day Media.

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Yasmin Ikrami, the Founder and CEO of JourneyLabel

True luxurious as of late is having the time and house to decelerate, keep longer in a single position, and reconnect with nature, tradition, and your self feels Yasmin Ikrami, the Founder and CEO of JourneyLabel. In an interview with TDM she stocks her adventure of luxurious shuttle for our readers.

Shuttle Day-to-day Media (TDM): Kindly percentage for our readers the adventure at the back of JourneyLabel? What has been your favorite adventure to this point? How was once the 12 months 2025 for you and what plans for 2026?

Yasmin Ikrami (YI): JourneyLabel was once born from a easy trust that shuttle will have to really feel deeply private and considerate, guided by means of emotion and interest somewhat than checklists. What began as a zeal for growing significant stories step by step developed into Adventure Label, a label for uncommon trips the place our shoppers are at all times welcomed as visitors. Opting for a unmarried favorite adventure is rarely simple, however probably the most particular ones are frequently outlined by means of quiet, unforgettable moments. It can be a circle of relatives witnessing natural world in combination for the primary time or a pair finding a vacation spot at their very own tempo. Those unhurried and deeply human moments proceed to encourage us.

The 12 months 2025 was once certainly one of mirrored image and refinement. We desirous about strengthening relationships, exploring lesser-known areas, and deepening our dedication to accountable and sustainable shuttle. It was once a 12 months of listening intently to our visitors and evolving with their expectancies.

Taking a look forward to 2026, JourneyLabel will keep growing with care and aim. We plan to construct meaningfully at the collaborations shaped this 12 months, deepening partnerships with tourism forums, accommodations, and revel in companions who percentage our values. Our focal point stays on designing trips that really feel intimate, wide awake, and wonderfully crafted, tales our visitors raise with them lengthy when they go back.

TDM: Let us know extra concerning the Quiet Revolution of Luxurious Shuttle, the place travellers are in reality searching for Deep Leisure, Unplugged Escapes & Sluggish Trips.

 YI: I see the quiet revolution in luxurious shuttle as a herbal reaction to our more and more busy, hooked up lives. Travellers now search no longer extra stories however deeper leisure, presence, and grounding. Deep leisure, unplugged escapes, and gradual trips have transform the brand new markers of luxurious, outlined not by means of extra or packed itineraries however by means of house, stillness, and the freedom to in reality disconnect.

For me, true luxurious as of late is having the time and house to decelerate, keep longer in a single position, and reconnect with nature, tradition, and your self. At JourneyLabel, we curate vacations that permit travellers step clear of noise, returning house restored somewhat than rushed. This shift in opposition to quieter, extra intentional shuttle feels deeply significant and really a lot right here to stick.

TDM: What does luxurious shuttle epitomise for the Gen Z travellers? What sort of sustainable providing are you able to tailor make for them?

YI: For Gen Z travellers, luxurious method daring, unforgettable stories that push barriers, test off bucket-list moments, and be offering a way of feat. They crave velocity, journey, and distinctive tales to percentage, whilst nonetheless being concerned concerning the planet and native communities. Sustainable luxurious choices can also be tailored with high-energy, eco-conscious stories: heli-hiking to faraway peaks, non-public natural world safaris with conservation companions, curated journey sports activities, or immersive cultural encounters with native artisans. At JourneyLabel, we design trips that ship adrenaline, awe, and glad moments, whilst making sure each and every revel in respects the surroundings and helps native communities.

TDM: As your company’s chief, what’s your long-term imaginative and prescient to reach gender equality?

YI: At JourneyLabel, gender equality is central to our values. Recently, 70% of our workforce are girls, together with key management roles, with myself as Founder & CEO and a male Co-Founder supporting a collaborative tradition. Our long-term imaginative and prescient is to create an inclusive setting the place alternatives for expansion, management, and decision-making are similarly out there to all, fostering mentorship, illustration, and empowerment at each and every degree of the group. We goal to steer by means of instance within the shuttle trade, appearing {that a} numerous and gender-balanced workforce drives innovation, creativity, and significant affect.

TDM: How is Tech and AI redefining Luxurious Shuttle?

YI: Generation and AI are bettering luxurious shuttle by means of making stories extra seamless and intuitive. Relatively than changing human experience, AI serves as a formidable supplement: expecting traveller personal tastes, recommending bespoke itineraries, and curating unique stories in actual time. From digital previews of accommodations to good concierge products and services and predictive making plans, era is helping travellers save time, scale back rigidity, and immerse absolutely within the adventure.

TDM: Which Experiential Trips Are Turning into Well-liked for Luxurious Shuttle?

YI: Luxurious travellers are in quest of trips that spark interest and create significant reminiscences. Non-public natural world safaris, cultural exchanges with native communities, and hidden herbal wonders are in excessive call for. Wellness escapes, slow-paced retreats, and sustainable adventures permit travellers to recharge absolutely. Gourmand excursions, bespoke artwork stories, and unique yacht or rail voyages be offering refinement with intimacy. Experiential highlights like starlit desolate tract dinners, non-public helicopter rides over glaciers, and underwater eating deliver moments of awe that stick with travellers lengthy after the adventure ends.

TDM: Are you able to percentage for our readers 10 luxurious shuttle stories they will have to goal for?

YI: 10 Luxurious Shuttle Stories Each and every Reader Must Goal For

  1. Embark on a non-public natural world safari, watching majestic animals of their herbal habitat with skilled guides.
  2. Dine within a dormant volcano beneath candlelit skies with non-public cooks and adapted carrier.
  3. Witness a complete sun eclipse from a luxurious camp in a faraway, unique atmosphere.
  4. Discover hidden valleys by means of non-public river expedition, combining journey with curated cultural encounters.
  5. Stargaze beneath crystal-clear skies with private telescopes and sundown eating stories.
  6. Shuttle via iconic landscapes aboard top class trains with reserved best-view seats and subtle carrier.
  7. Keep in bespoke desolate tract camps arrange just for you, mixing convenience with pristine environment.
  8. Kayak via sparkling waters to a secluded gourmand meal for an evening of surprise.
  9. Sleep underneath star-filled skies in luxurious tents with panoramic perspectives and serene environment.
  10. Sign up for native cultural ceremonies or artisan workshops to attach deeply with traditions.

Each and every adventure provides rarity, refinement, and private connection, turning each and every vacation right into a tale you are living somewhat than a spot you consult with.

 

 

The submit Yasmin Ikrami says gradual, wide awake trips are redefining luxurious shuttle seemed first on Shuttle Day-to-day Media.

Tags: consciousIkramijourneysLuxuryredefiningSlowTravelYasmin

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