Dusit Resorts and Lodges formally entered a strategic partnership with award-winning hospitality developer Generator and Freehand Resorts.
The partnership objectives to synergise the firms’ developmental assets as a way to pursue sustainable global expansion for his or her respective manufacturers.
Underneath the partnership, Generator and Freehand Resorts will leverage its in depth community and strengths in growing way of life hybrid lodging fashions within the inexpensive way of life phase in Europe and the US to hunt alternatives to introduce Dusit Resorts and Lodges in key locations in each areas.
In a similar fashion, Dusit Resorts and Lodges will leverage its presence in Asia and the Heart East to hunt alternatives to introduce The purpose here’s to deliver Generator and Freehand’s signature boutique hotel-hostel hybrid style to primary city locations comparable to Bangkok, Manila, Kyoto, Dubai, and Abu Dhabi, in addition to common islands Phuket and Bali.
Everybody wins
Dusit Global vice-president for building Siradej Donavanik mentioned of the settlement: “It’s an actual win-win scenario for each firms. It broadens our building horizons with out compromising our present logo portfolios, permitting us to capitalise on potentialities that would possibly no longer align with our present logo choices. We’re thrilled to collaborate with Generator and Freehand and sit up for breaking new floor with many thrilling new signings forward.”
Alastair Thomann, CEO of Generator and Freehand Resorts, added: “This groundbreaking partnership marks an exhilarating new bankruptcy within the expansion trajectory of our firms. Dusit’s distinctive mix of custom and innovation aligns completely with our imaginative and prescient for handing over culturally wealthy studies for impressed travellers international.”
