The one two new points of interest opening in 2025 at Walt Disney International each debuted these days (Might 27) to large crowds and top wait instances. This covers the lengthy traces you will have to be expecting to stumble upon for the Little Mermaid Musical Journey and Villains Unfairly Ever After, even though with non permanent technique for incorporating those degree displays into your DHS itinerary.
Prior to we dig into opening day of those two new points of interest at Disney’s Hollywood Studios, let’s communicate larger image crowds. This has been a scorching subject of overdue, as coated in Epic Universe is Useless. That coated how Common Orlando’s new park was once seeing COVID-era attendance over the weekend, with walk-on wait instances and crowd ranges that’ll slightly crack 1/10 as soon as there’s extra knowledge within the machine.
This put up has now not been smartly gained on social media, possibly amongst Common stans who don’t understand how to learn past headlines (you made it to paragraph 3, in order that fortunately isn’t you!). That’s as a result of bolded as the primary sentence in the second one paragraph is a “massive kudos” to Common Orlando for opting for low crowds. In spite of everything, the UOR diehards have countered this remark via stating that crowds had been additionally low at Walt Disney International over the weekend. And you already know what: they’re now not incorrect!
This additionally isn’t precisely stop-the-presses information. By way of vacation weekend requirements, Memorial Day weekend isn’t a ‘purple flag’ vacation. Even if it’s the unofficial get started of summer time, most faculty districts in Florida and different states are out till a couple of days to a couple of weeks after Memorial Day.
Even for the ones districts which are out, Memorial Day is most often too early for large summer time holidays–the ones most often happen a little later into the summer time, with Memorial Day being extra of a handy guide a rough weekend getaway or grilling at house. Memorial Day is in no guy’s land, considerably very similar to Martin Luther King Day (between New Yr’s and wintry weather damage) or Exertions Day (between summer time holiday and fall damage). Crowd ranges are identical because of this, as the main draw is locals.
Suffice to mention, Memorial Day has a tendency to be proper on par with Exertions Day because the least-busy “primary” vacation of the 12 months. Independence Day is in reality turning into a dismal horse candidate to surpass each, however that’s an issue of Disney’s personal making–and now not because of a loss of natural call for in line with commute developments.
The essential level is that Memorial Day weekend is much less busy than lower-profile vacations like Presidents’ Day, Columbus Day, and Veterans Day, in addition to the massive ones which are most often week-long breaks. Memorial Day Weekend is moderate, at highest, via commonplace requirements and sluggish via vacation requirements.
As an example, let’s have a look at previous crowd ranges with wait time knowledge and graphs courtesy of Thrill-Knowledge.com:
Above is a graph of crowd ranges and moderate day-to-day wait instances throughout all of Walt Disney International for the whole lot of the ultimate twelve months. At the some distance left aspect, you’ll see ultimate summer time. The ones are weekly crowd ranges averaging 3/10 to five/10 for the top of Might throughout the finish of June.
At the some distance proper aspect of the graph is Might 2025. It’s an overly identical tale there, with most commonly 3/10 crowd ranges (if we seemed again at crowd ranges for mid-Might ultimate 12 months, crowds can be relatively related). June 2025 hasn’t began but, so we clearly would not have that knowledge.
Now let’s check out Memorial Day, in particular, on a year-over-year foundation:
In case you wish to have extra comparisons, above is a graph of Memorial Day wait instances for the ultimate a number of years. (The colour-coding is relative to different Memorial Days, now not every 12 months as an entire.)
The busiest Memorial Days had been 2019 and 2022, when the common wait time was once 41 mins. To place that into point of view, this is about on par with MLK Day (the total week), which averaged 40 mins and smartly above ultimate Exertions Day, which averaged 33 mins. Towards the ultimate twelve months, 41 mins will be the decrease finish of an 8/10 crowd degree.
It’s additionally truthful to show that 2019 and 2022 are anomalies. The previous was once a record-setting 12 months for Walt Disney International attendance that has but to be surpassed (and more than likely gained’t till the 2030s when Villains Land opens), and the latter was once the height of pent-up call for. Memorial Days since were coming again to fact, with the 2025 Memorial Day Weekend having 2/10 to five/10 crowd ranges. That’s quite beneath expectancies, however not anything stunning.
From my point of view, that’s the largest distinction between this weekend’s crowds at Epic Universe and Walt Disney International–expectancies vs. fact. And we in reality didn’t have that prime of expectancies for Epic Universe’s opening weekend.
According to identified capability caps, we had been expecting one thing on par with later paid previews. As a substitute, moderate posted wait instances had been round one-third the overall week of previews. On-the-ground reviews prompt even decrease ranges–that the majority posted wait instances had been inflated, and the whole thing however Struggle on the Ministry and Toothless was once a walk-on or with reference to it for many of the weekend. (Price noting that now that the weekend is over, Epic Universe wait instances have already greater to paid preview ranges.)
No affordable particular person with any wisdom of crowd patterns or real looking expectancies would’ve forecast dramatically other crowd ranges at Walt Disney International. If the rest, the protected wager would’ve been that Common would win the weekend, with locals and vacationers alike pulled clear of WDW and to UOR. This ultimate conclusion in reality is proper. Common did “win” the weekend…via distinctive feature of upper crowd ranges at Islands of Journey and Common Studios Florida.
Anyway, on with the research of the brand new points of interest at Disney’s Hollywood Studios…
Disney Villains Unfairly Ever After has set showtimes, which means it does now not lately put up a wait time. That would alternate if top call for proves to be enduring, however within the interim, the display is gifted at the hour within the morning and night time, and each 30 minutes all through the center of the day and afternoon.
The Little Mermaid – A Musical Journey, in contrast, operates on a continual efficiency agenda from 9:15 am to 7:15 pm every day. That is very similar to some other appeal, which means visitors can queue up all through the day reasonably than arriving for scheduled showtimes. It additionally manner the Little Mermaid display has a posted wait time.
Consistent with the knowledge, the Little Mermaid – A Musical Journey posted wait time peaked at 110 mins round 10:45 am. Prior to and after that, it hovered round 85 mins. During the day, it’s been one of the crucial best–if now not the best–posted wait instances in Disney’s Hollywood Studios and all of Walt Disney International. As I sort this simply after 4 pm Japanese, the wait time remains to be conserving company at 80 mins, whilst Slinky Canine Sprint and the whole thing else is at or beneath an hour!
As is more than likely evident, this gained’t ultimate. The Little Mermaid – A Musical Journey isn’t going to be a most sensible 5 wait time in all of Disney’s Hollywood Studios. Its predecessor wasn’t, and even though this looks as if a ravishing glow-up, the brand new model is probably not that fashionable through the years.
The rest new at Walt Disney International has an preliminary rush. That is unsurprisingly true of headliner points of interest, however it occurs with the smaller-scale stuff, too. Moana’s Adventure of Water opened with a digital queue and 5+ hour wait! Heck, in the event that they introduced Sew’s Nice Break out again these days, it will have the best wait time in Magic Kingdom. (Most likely now not the most productive instance given the field place of business efficiency of the remake.)
Level being, it’s going to take a couple of days or perhaps weeks earlier than the mud settles and the Little Mermaid – A Musical Journey falls into predictable patterns. Within the interim, there’s the preliminary rush of locals, Annual Passholders, vloggers, bloggers, and many others. all who want to be first to look this.
Taking a look at June 2025 and past, my expectation is that the Little Mermaid – A Musical Journey could have a wait time more or less on par with Alien Swirling Saucers. I believe it’s going to be relatively commonplace to have a measurable wait time, which means you may now not be capable of see the in an instant upcoming efficiency.
The explanations for this are relatively easy. The display does seem like a significant reimagining and development of its predecessor, and it’s the largest ‘new’ appeal for 2025 at Walt Disney International. On most sensible of that, it’ll fill the void left via MuppetVision because the “more uncomplicated” fine quality counterprogramming to the headliner points of interest. It’s additionally indoors, air-conditioned, and with a tight period.
All of this moves me as a recipe for a somewhat-elevated wait time into 2026 as vacationers and non-local Walt Disney International regulars are interested in the appeal. It’s now not going to be robotically eclipsing an hour, however waits of round half-hour wouldn’t be in the least unexpected.
The Little Mermaid – A Musical Journey shall be a Lightning Lane Multi-Go appeal considerably soon-ish. It’s now not but transparent when that’ll release, however the touchpoints and Lightning Lane queue are already in position. Our assumption is that Lightning Lane Multi Go and Premier Go will roll out earlier than June 2025 is over.
As soon as the Lightning Lane is presented, the Little Mermaid – A Musical Journey will in reality be a tight same-day variety. Assuming our overview of ~30 minute wait instances is correct, line-skipping might be the adaptation between making the present showtime or the following one. Because of this the time-savings of the Lightning Lane vs. standby line of this degree display may in reality exceed that of a few rides–a minimum of within the quick time period.
A method or any other, this may increasingly make Lightning Lane Multi-Go extra treasured at Disney’s Hollywood Studios. Both to scale back your stay up for this appeal, or a distinct journey to be able to have compatibility in the whole thing else. Disney’s Hollywood Studios has overtaken Magic Kingdom as the number 1 park at Walt Disney International for LLMP, so that you will have to’ve been buying paid FastPass even earlier than this.
As for tentative traveling technique, our recommendation is just slotting within the Little Mermaid – A Musical Journey and/or Disney Villains Unfairly Ever After within the overdue morning, early afternoon or early night time. Fail to remember the outlet day wait instances, as even within the non permanent, those are now not points of interest which are going to have height wait instances earlier than midday.
All over a really perfect day at Disney’s Hollywood Studios, we lately suggest penciling in MuppetVision 3-D for overdue morning, in equivalent phase as it has showtimes earlier than the massive degree displays, and as it’s enjoying to packed homes to mention farewell–and that’s a technique to beat the ones crowds. An identical thought right here with both of those new displays.
Looking at round 10 or 11 am will will let you ‘journey the wave’ of crowds for Early Access and cord drop, after which see the displays earlier than their rushes get started. My expectation is that that is now not all that tentative, and can turn out to be the most productive technique as soon as the mud settles.
Prior to lunch would be the candy spot, particularly as journey wait instances height and the opposite counterprogramming of the ‘giant’ degree displays don’t but have conflicting showtimes. Similar is going for the overdue afternoon or early night time, after the massive displays wrap their day-to-day performances. Simply be finished earlier than journey wait instances get started shedding.
The most important problem goes to be becoming the park’s half-dozen displays (5 as soon as MuppetVision closes) right into a unmarried day. Our highest bet is that the majority visitors is not going to do that, and we’ll see quite decrease crowds on the Frozen Sing-Alongside and Good looks and the Beast: Survive Level because of this. Indiana Jones Epic Stunt Impressive will more than likely see much less of an have an effect on given how dissimilar it’s to the 2 new productions.
The opposite oblique end result of those two new degree displays might be visitors extending their days at Disney’s Hollywood Studios. Probably the most dynamics we’ve written about so much is wait instances peaking early at DHS, visitors “hitting a wall” and heading for the exits early. That pacing your self to live longer than the crowds–and even taking a noon damage–is the savviest technique, because the ultimate 2-3 hours of the night time are superb, with the bottom wait instances of the day.
Those two new displays may assist offset the highest heavy journey roster at Disney’s Hollywood Studios and bridge the noon for extra visitors, which means upper wait instances into the night time. We doubt that’ll occur. It’s now not like we’re on totally untrodden floor right here. Up till March 2020, either one of those venues had related displays and MuppetVision was once working. The dynamic was once no other then, and will have to be no other now.
Making plans a Walt Disney International travel? Find out about resorts on our Walt Disney International Lodges Critiques web page. For the place to consume, learn our Walt Disney International Eating place Critiques. To economize on tickets or decide which kind to shop for, learn our Guidelines for Saving Cash on Walt Disney International Tickets put up. Our What to Pack for Disney Journeys put up takes a novel have a look at artful pieces to take. For what to do and when to do it, our Walt Disney International Journey Guides will assist. For complete recommendation, the most productive position to begin is our Walt Disney International Go back and forth Making plans Information for the whole thing you want to grasp!
Your Ideas
What do you recall to mind those wait instances and crowd ranges? Taking a look ahead to the Little Mermaid – A Musical Journey or Disney Villains Unfairly Ever After? Will those be must-dos for you? Considering the Mermaid Musical shall be a just right use of a Lightning Lane as soon as the mud settles? Do you settle or disagree with our overview? Any questions we will will let you solution? Listening to your comments–even while you disagree with us–is each attention-grabbing to us and useful to different readers, so please proportion your ideas beneath within the feedback!
The one two new points of interest opening in 2025 at Walt Disney International each debuted these days (Might 27) to large crowds and top wait instances. This covers the lengthy traces you will have to be expecting to stumble upon for the Little Mermaid Musical Journey and Villains Unfairly Ever After, even though with non permanent technique for incorporating those degree displays into your DHS itinerary.
Prior to we dig into opening day of those two new points of interest at Disney’s Hollywood Studios, let’s communicate larger image crowds. This has been a scorching subject of overdue, as coated in Epic Universe is Useless. That coated how Common Orlando’s new park was once seeing COVID-era attendance over the weekend, with walk-on wait instances and crowd ranges that’ll slightly crack 1/10 as soon as there’s extra knowledge within the machine.
This put up has now not been smartly gained on social media, possibly amongst Common stans who don’t understand how to learn past headlines (you made it to paragraph 3, in order that fortunately isn’t you!). That’s as a result of bolded as the primary sentence in the second one paragraph is a “massive kudos” to Common Orlando for opting for low crowds. In spite of everything, the UOR diehards have countered this remark via stating that crowds had been additionally low at Walt Disney International over the weekend. And you already know what: they’re now not incorrect!
This additionally isn’t precisely stop-the-presses information. By way of vacation weekend requirements, Memorial Day weekend isn’t a ‘purple flag’ vacation. Even if it’s the unofficial get started of summer time, most faculty districts in Florida and different states are out till a couple of days to a couple of weeks after Memorial Day.
Even for the ones districts which are out, Memorial Day is most often too early for large summer time holidays–the ones most often happen a little later into the summer time, with Memorial Day being extra of a handy guide a rough weekend getaway or grilling at house. Memorial Day is in no guy’s land, considerably very similar to Martin Luther King Day (between New Yr’s and wintry weather damage) or Exertions Day (between summer time holiday and fall damage). Crowd ranges are identical because of this, as the main draw is locals.
Suffice to mention, Memorial Day has a tendency to be proper on par with Exertions Day because the least-busy “primary” vacation of the 12 months. Independence Day is in reality turning into a dismal horse candidate to surpass each, however that’s an issue of Disney’s personal making–and now not because of a loss of natural call for in line with commute developments.
The essential level is that Memorial Day weekend is much less busy than lower-profile vacations like Presidents’ Day, Columbus Day, and Veterans Day, in addition to the massive ones which are most often week-long breaks. Memorial Day Weekend is moderate, at highest, via commonplace requirements and sluggish via vacation requirements.
As an example, let’s have a look at previous crowd ranges with wait time knowledge and graphs courtesy of Thrill-Knowledge.com:
Above is a graph of crowd ranges and moderate day-to-day wait instances throughout all of Walt Disney International for the whole lot of the ultimate twelve months. At the some distance left aspect, you’ll see ultimate summer time. The ones are weekly crowd ranges averaging 3/10 to five/10 for the top of Might throughout the finish of June.
At the some distance proper aspect of the graph is Might 2025. It’s an overly identical tale there, with most commonly 3/10 crowd ranges (if we seemed again at crowd ranges for mid-Might ultimate 12 months, crowds can be relatively related). June 2025 hasn’t began but, so we clearly would not have that knowledge.
Now let’s check out Memorial Day, in particular, on a year-over-year foundation:
In case you wish to have extra comparisons, above is a graph of Memorial Day wait instances for the ultimate a number of years. (The colour-coding is relative to different Memorial Days, now not every 12 months as an entire.)
The busiest Memorial Days had been 2019 and 2022, when the common wait time was once 41 mins. To place that into point of view, this is about on par with MLK Day (the total week), which averaged 40 mins and smartly above ultimate Exertions Day, which averaged 33 mins. Towards the ultimate twelve months, 41 mins will be the decrease finish of an 8/10 crowd degree.
It’s additionally truthful to show that 2019 and 2022 are anomalies. The previous was once a record-setting 12 months for Walt Disney International attendance that has but to be surpassed (and more than likely gained’t till the 2030s when Villains Land opens), and the latter was once the height of pent-up call for. Memorial Days since were coming again to fact, with the 2025 Memorial Day Weekend having 2/10 to five/10 crowd ranges. That’s quite beneath expectancies, however not anything stunning.
From my point of view, that’s the largest distinction between this weekend’s crowds at Epic Universe and Walt Disney International–expectancies vs. fact. And we in reality didn’t have that prime of expectancies for Epic Universe’s opening weekend.
According to identified capability caps, we had been expecting one thing on par with later paid previews. As a substitute, moderate posted wait instances had been round one-third the overall week of previews. On-the-ground reviews prompt even decrease ranges–that the majority posted wait instances had been inflated, and the whole thing however Struggle on the Ministry and Toothless was once a walk-on or with reference to it for many of the weekend. (Price noting that now that the weekend is over, Epic Universe wait instances have already greater to paid preview ranges.)
No affordable particular person with any wisdom of crowd patterns or real looking expectancies would’ve forecast dramatically other crowd ranges at Walt Disney International. If the rest, the protected wager would’ve been that Common would win the weekend, with locals and vacationers alike pulled clear of WDW and to UOR. This ultimate conclusion in reality is proper. Common did “win” the weekend…via distinctive feature of upper crowd ranges at Islands of Journey and Common Studios Florida.
Anyway, on with the research of the brand new points of interest at Disney’s Hollywood Studios…
Disney Villains Unfairly Ever After has set showtimes, which means it does now not lately put up a wait time. That would alternate if top call for proves to be enduring, however within the interim, the display is gifted at the hour within the morning and night time, and each 30 minutes all through the center of the day and afternoon.
The Little Mermaid – A Musical Journey, in contrast, operates on a continual efficiency agenda from 9:15 am to 7:15 pm every day. That is very similar to some other appeal, which means visitors can queue up all through the day reasonably than arriving for scheduled showtimes. It additionally manner the Little Mermaid display has a posted wait time.
Consistent with the knowledge, the Little Mermaid – A Musical Journey posted wait time peaked at 110 mins round 10:45 am. Prior to and after that, it hovered round 85 mins. During the day, it’s been one of the crucial best–if now not the best–posted wait instances in Disney’s Hollywood Studios and all of Walt Disney International. As I sort this simply after 4 pm Japanese, the wait time remains to be conserving company at 80 mins, whilst Slinky Canine Sprint and the whole thing else is at or beneath an hour!
As is more than likely evident, this gained’t ultimate. The Little Mermaid – A Musical Journey isn’t going to be a most sensible 5 wait time in all of Disney’s Hollywood Studios. Its predecessor wasn’t, and even though this looks as if a ravishing glow-up, the brand new model is probably not that fashionable through the years.
The rest new at Walt Disney International has an preliminary rush. That is unsurprisingly true of headliner points of interest, however it occurs with the smaller-scale stuff, too. Moana’s Adventure of Water opened with a digital queue and 5+ hour wait! Heck, in the event that they introduced Sew’s Nice Break out again these days, it will have the best wait time in Magic Kingdom. (Most likely now not the most productive instance given the field place of business efficiency of the remake.)
Level being, it’s going to take a couple of days or perhaps weeks earlier than the mud settles and the Little Mermaid – A Musical Journey falls into predictable patterns. Within the interim, there’s the preliminary rush of locals, Annual Passholders, vloggers, bloggers, and many others. all who want to be first to look this.
Taking a look at June 2025 and past, my expectation is that the Little Mermaid – A Musical Journey could have a wait time more or less on par with Alien Swirling Saucers. I believe it’s going to be relatively commonplace to have a measurable wait time, which means you may now not be capable of see the in an instant upcoming efficiency.
The explanations for this are relatively easy. The display does seem like a significant reimagining and development of its predecessor, and it’s the largest ‘new’ appeal for 2025 at Walt Disney International. On most sensible of that, it’ll fill the void left via MuppetVision because the “more uncomplicated” fine quality counterprogramming to the headliner points of interest. It’s additionally indoors, air-conditioned, and with a tight period.
All of this moves me as a recipe for a somewhat-elevated wait time into 2026 as vacationers and non-local Walt Disney International regulars are interested in the appeal. It’s now not going to be robotically eclipsing an hour, however waits of round half-hour wouldn’t be in the least unexpected.
The Little Mermaid – A Musical Journey shall be a Lightning Lane Multi-Go appeal considerably soon-ish. It’s now not but transparent when that’ll release, however the touchpoints and Lightning Lane queue are already in position. Our assumption is that Lightning Lane Multi Go and Premier Go will roll out earlier than June 2025 is over.
As soon as the Lightning Lane is presented, the Little Mermaid – A Musical Journey will in reality be a tight same-day variety. Assuming our overview of ~30 minute wait instances is correct, line-skipping might be the adaptation between making the present showtime or the following one. Because of this the time-savings of the Lightning Lane vs. standby line of this degree display may in reality exceed that of a few rides–a minimum of within the quick time period.
A method or any other, this may increasingly make Lightning Lane Multi-Go extra treasured at Disney’s Hollywood Studios. Both to scale back your stay up for this appeal, or a distinct journey to be able to have compatibility in the whole thing else. Disney’s Hollywood Studios has overtaken Magic Kingdom as the number 1 park at Walt Disney International for LLMP, so that you will have to’ve been buying paid FastPass even earlier than this.
As for tentative traveling technique, our recommendation is just slotting within the Little Mermaid – A Musical Journey and/or Disney Villains Unfairly Ever After within the overdue morning, early afternoon or early night time. Fail to remember the outlet day wait instances, as even within the non permanent, those are now not points of interest which are going to have height wait instances earlier than midday.
All over a really perfect day at Disney’s Hollywood Studios, we lately suggest penciling in MuppetVision 3-D for overdue morning, in equivalent phase as it has showtimes earlier than the massive degree displays, and as it’s enjoying to packed homes to mention farewell–and that’s a technique to beat the ones crowds. An identical thought right here with both of those new displays.
Looking at round 10 or 11 am will will let you ‘journey the wave’ of crowds for Early Access and cord drop, after which see the displays earlier than their rushes get started. My expectation is that that is now not all that tentative, and can turn out to be the most productive technique as soon as the mud settles.
Prior to lunch would be the candy spot, particularly as journey wait instances height and the opposite counterprogramming of the ‘giant’ degree displays don’t but have conflicting showtimes. Similar is going for the overdue afternoon or early night time, after the massive displays wrap their day-to-day performances. Simply be finished earlier than journey wait instances get started shedding.
The most important problem goes to be becoming the park’s half-dozen displays (5 as soon as MuppetVision closes) right into a unmarried day. Our highest bet is that the majority visitors is not going to do that, and we’ll see quite decrease crowds on the Frozen Sing-Alongside and Good looks and the Beast: Survive Level because of this. Indiana Jones Epic Stunt Impressive will more than likely see much less of an have an effect on given how dissimilar it’s to the 2 new productions.
The opposite oblique end result of those two new degree displays might be visitors extending their days at Disney’s Hollywood Studios. Probably the most dynamics we’ve written about so much is wait instances peaking early at DHS, visitors “hitting a wall” and heading for the exits early. That pacing your self to live longer than the crowds–and even taking a noon damage–is the savviest technique, because the ultimate 2-3 hours of the night time are superb, with the bottom wait instances of the day.
Those two new displays may assist offset the highest heavy journey roster at Disney’s Hollywood Studios and bridge the noon for extra visitors, which means upper wait instances into the night time. We doubt that’ll occur. It’s now not like we’re on totally untrodden floor right here. Up till March 2020, either one of those venues had related displays and MuppetVision was once working. The dynamic was once no other then, and will have to be no other now.
Making plans a Walt Disney International travel? Find out about resorts on our Walt Disney International Lodges Critiques web page. For the place to consume, learn our Walt Disney International Eating place Critiques. To economize on tickets or decide which kind to shop for, learn our Guidelines for Saving Cash on Walt Disney International Tickets put up. Our What to Pack for Disney Journeys put up takes a novel have a look at artful pieces to take. For what to do and when to do it, our Walt Disney International Journey Guides will assist. For complete recommendation, the most productive position to begin is our Walt Disney International Go back and forth Making plans Information for the whole thing you want to grasp!
Your Ideas
What do you recall to mind those wait instances and crowd ranges? Taking a look ahead to the Little Mermaid – A Musical Journey or Disney Villains Unfairly Ever After? Will those be must-dos for you? Considering the Mermaid Musical shall be a just right use of a Lightning Lane as soon as the mud settles? Do you settle or disagree with our overview? Any questions we will will let you solution? Listening to your comments–even while you disagree with us–is each attention-grabbing to us and useful to different readers, so please proportion your ideas beneath within the feedback!
